Fair location:
From 27 October to 1 November, the Week of Small Ukrainian Manufacturers will be held for the first time in Ukraine. Its aim is to support small businesses, stimulate demand for Ukrainian products and create an annual tradition of support for local manufacturers.
The Week was initiated by ROZETKA, the largest online retailer in Ukraine. It encourages small Ukrainian manufacturers to join the project, make special offers and discounts, and all Ukrainians to support local manufacturers by buying their products and telling about favorite Ukrainian brands in social networks.
“Small Business Saturday has been existing for ten years in the USA. It is the day when the whole country supports and promotes local manufacturers. We decided to introduce such a tradition in Ukraine, because small businesses are under threat nowadays. We believe that the Week of Small Ukrainian Manufacturers will become an annual tradition and will enjoy no less demand than Black Friday,” commented Vladyslav Chechotkin, co-founder of ROZETKA.
Within the Week, special offers of products by small Ukrainian manufacturers will appear on ROZETKA website. But anyone can join the project. Local manufacturers can download special stickers for their shops, social networks or websites; make special offers of or discounts on their products; and cooperate with other brands.
Ukrainians are encouraged to: buy products from small Ukrainian manufacturers as a replacement of or addition to foreign ones; tell about them on social networks with a hashtag #kupuiuukrainske; set a frame on user’s profile image in Facebook and try AR-mask in Instagram stories.
Besides special offers, ROZETKA will tell about small Ukrainian manufacturers on its website and in social networks during the Week. Stickers supporting small businesses will be freely available for download.
Source: Marketing Media Review
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How to get to the fair
Fair location:
Ukraine, Kyiv,
Prospekt Beresteyskyi ave. (Peremohy), 40-B
Working hours:
10:00 – 17:00
Phone:
Metropoliten:
М1 red line, Shulyavskaya station
Taxi: